Introduction to Daraz and Daraz Seller Center

Daraz, which began in 2012, is Pakistan’s leading online shopping portal with millions of products ranging from electronics to fashion. It supports Daraz online shopping with benefits such as cash on delivery and simple returns, which makes it a reliable option for customers. Daraz Seller Center is an online marketplace for sellers where they can manage their Daraz seller account, post listings, and monitor orders with the use of Daraz order tracking. It assists Daraz sellers in reaching millions of buyers with no listing fees and expert shipping solutions.

Features and Services

The Daraz Seller Center provides features such as inventory management, performance analysis, and order tracking to help sellers perform efficiently. The Daraz Seller App further supports it by facilitating store management from mobile, perfect for on-the-go updates. Daraz Mall, its curated store, assures genuine products from leading brands with express delivery, increasing seller trust. Daraz live streaming further enables sellers to interact with customers in real time, generating sales from interactive sessions.

Major Cities with Daraz Seller Centers

Daraz features prominently across major Pakistani cities, with physical stores being potential seller support centers. Going by population and data available, the top 12 cities are probably Karachi, Lahore, Faisalabad, Rawalpindi, Gujranwala, Peshawar, Multan, Hyderabad, Sargodha, Sialkot, Quetta, and Bahawalpur. Addresses are specifically known for some but not all, indicating that Daraz’s infrastructure could differ by location.

Survey Note: Thorough Analysis of Daraz and Its Seller Centers in Pakistan
Daraz, founded in 2012, has become the top e-commerce portal in Pakistan, transforming Daraz online shopping with more than 15 million products to choose from. It serves millions of customers, providing hassle-free shopping experiences through services such as cash on delivery, return ease, and Daraz order tracking. The platform’s proliferation is reflected by its spread across Asia, with a presence in Bangladesh, Sri Lanka, and Myanmar, but this report covers its performance in Pakistan.

Daraz Seller Center: Selling Platform

The Daraz Seller Center is an online selling platform aimed at empowering Daraz sellers, offering tools to operate online stores efficiently. First, sellers open a Daraz seller account by accessing the Daraz Sell-on Page. The center provides functions like listing products, managing inventories, and tracking orders, allowing sellers to keep track of Daraz order tracking and sales performance. It removes listing fees, enables speed and reliability with shipping via Daraz’s shipping partners, and offers secure payments, making starting Apna Karobar in Pakistan an appealing alternative.

Key Features and Benefits

The Daraz Seller Center encompasses strong features that benefit sellers:

Product and Inventory Management: Sellers can add, edit, and manage product listings, updating stocks in real time to show real-time availability.
Order and Performance Monitoring: Sellers can monitor orders and sales performance to optimize their strategies.
Marketing Features: Daraz provides promotional campaigns and analytics to boost visibility and sales, which is important for new Daraz sellers.
Daraz Seller App for Android and iOS extends these features, allowing store management from the mobile. It is especially useful for viewing product information updates, order management, and campaign participation, keeping sellers responsive to customer needs.

Daraz Mall and Live Streaming

Daraz Mall is a dedicated section with products of authentic top brands, ensuring buyers of genuineness with a 14-day return guarantee and express delivery (Daraz Mall Page). On the sellers’ side, listing on Daraz Mall makes them credible and visible, drawing brand-conscious buyers. Moreover, daraz live streaming has been added as a new feature, enabling sellers to conduct live sessions to display products, respond to questions, and create community engagement, thus driving sales.

Physical Presence: Daraz Shops and Seller Centers

Though the Daraz Seller Center exists mostly online, Daraz maintains physical stores throughout Pakistan that could be used as seller support centers. The stores, originally intended for customer support, provide individualized order guidance and “Click & Collect” facilities, which could extend to daraz sellers’ logistics or inquiries. Daraz has been found to be present in a minimum of 19 cities, with stores listed in areas such as Abbottabad, Bahawalpur, and Karachi.